Rural India has recently experienced a huge growth in online job portals: Monster India announced a partnership with ITC (tobacco and consumer goods company) to launch rozgarduniya.com (employment world in Hindu), and several other sites, including chaakri.in and villagenaukri.com have recently launched as well. In many cases, these sites go beyond serving as job boards by offering training and skills assessment to rural job candidates in an effort to fill jobs in urban India with lower cost labor and alleviating rural unemployment.
The jury is still out on how successful these sites will be moving forward, but if the investment is any indicator, these sites may be very successful in relocating Indian labor from the countryside to the cities.